Now, it's deeply integrated into most SaaS, tech and e-commerce companies. This is great for many reasons, but it's still complex. Great content requires a tight strategy and near-perfect execution.
Give your content team the training and support they need to thrive.
Structured Learning
Courses on content strategy, reporting, management, hiring and more.
Monthly 1:1 Calls
Guided conversations with peers designed to solve problems and spark creativity.
Office Hours
Standing weekly call to chat content strategy, brainstorm ideas and work through challenges.
Exclusive Content
Articles and interviews on high-level content marketing topics. No 101-level topics.
Hi, I'm Jimmy Daly.
I'm a veteran content marketer and passionate educator. I've run content marketing at B2B SaaS companies like Vero and QuickBooks and spent the last few years running sales + marketing as VP of Growth at Animalz. I've spent the last 10 years working in the content trenches with nearly 100 companies and recently launched Superpath to share that knowledge.
๐ Ongoing access to our content strategy courses ๐ Graduate-level content education โ Balanced curriculum (writing, strategy + more) ๐ฃ The chance to provide input on course topics ๐ Help navigating real-world content challenges ๐ฉโ๐ซ Office hours with veteran marketing operators ๐ Support and inspiration from your content peers โ A safe place to get your questions answered ๐ฌ Higher-fidelity info than any conference can offer
Can I see a preview?
You got it. Enter your email here and we'll send you a few samples of what you'll find in Pro ๐.
Here's what you should know about Superpath Pro:
What is Superpath Pro?
This is a monthly membership to our premium community.
You'll get access to our content strategy courses as we make them, plus access to the entire library.
Each month, we'll pair you with a peer, another member of Pro, for a guided discussion on content strategy, writing and career growth. This is networking + problem solving combined.
We'll also have standing office hours to chat all-things content. We'll periodically bring in guests for themed discussions.
Once you signup, you'll be prompted to create an account. This will give you access to all new and historical content.
How much does it cost?
Pro costs $50/month/person or $500/year. If you would like to add multiple team members, just email me and we'll get you a volume discount.
What if I want to cancel?
You can cancel anytime. Here's how it works: you'll keep access for the remainder of your billing period and won't be charged again. This applies to both monthly and annual plans.
Is there a free trial or free preview?
Keep scrolling โฌ๏ธ
Why should I signup for this?
There are three good reasons to signup:
Very, very few content marketers have access to high-quality educational opportunities. Our content strategy courses will cover everything you to start and run a successful content operation. Hiring a consultant to teach you the same thing will cost tens of thousands of dollars. This is by far the most affordable way to get ongoing content education. Even better, you'll get to provide input on what topics our courses will cover.
Networking is awkward, but we're fixing that. Each month, you'll be paired with a peer to chat content. We'll provide an agenda to keep discussions on topic and useful for both parties. Meeting new people and discussing your content/career challenges is a great way to develop your skills and grow your career.
Ask us anything. Our standing office hours will give you the chance to ask veteran content marketers about content strategy, writing, editing, SEO, career development and more.
Oh, and you'll be helping us build the strongest content marketing community on the planet.
Who pays me for this, me or my company?
Superpath is part professional development, part content strategy education. This paid membership is designed to be covered by your company. It's a fraction of the cost of going to a single conference each year, you'll learn more and you'll meet more people. Here's an email you can send to your manager.
Who is this for?
This subscription is perfect for:
Content Managers looking to get into strategy.
Senior Content Managers/Heads of Content looking to hone their strategy chops.
VPs/Directors of Content who want ongoing strategy advice.
All marketers who rely on the written word to do their job.
Journalists and other writers looking to make a career change.
Freelancers are welcome too! ๐
Who is creating the courses? Is it just you?
I'll be providing the bulk of the instruction in the courses, but will be bringing in experts for office hours. We'll have a well-rounded, representative group of people to answer your questions.
Why are you doing this?
Because content marketers have very fewโand in many cases, noโprofessional development resources. Most content folks work as a team of one or on a small team. Where would you go to improve your skills and further your career? Until now, nowhere.